The theme of this year's MES/MOM conference is "Cloudy with a Chance for Profits"  industry leaders will share real-world experiences about maximizing returns within their operations.ÊHosted at the Renaissance Orlando at SeaWorld, September 19-23, the event is targeted at decision makers who want to understand how to best leverage their current and future information system investments to maximize their ROI.ÊThe agenda, which is designed to showcase real-world examples from the mouths of the end-users themselves, from companies like Energizer, Johnson & Johnson, Rolls-Royce, and this year's corporate host, Coca-Cola Refreshments.

"Today's fast-paced global economy significantly reduces the predictability of the supply chain environment," said John Southcott, chair, MESA International. "By increasing real-time visibility, companies can gain better control of production and more aggressively influence the cost, quality and profitability of their operations. The 2011 Conference will address these challenges and showcase best practices for how companies are applying technology and processes to help them improve operations and drive profitability."

Must attend sessions include:

• MES and MOM 101: What Does It Really Mean?
• Enterprise Cloud Workshop: Hands-on Workshop
• Real-Time Brand Management: The Demand for Operations Intelligence through Enterprise Manufacturing Intelligence (EMI)
• Manufacturing Operations Top 10 Predictions
• Interpreting the ISA95 Standards for the Continuous Process Industries (CPI)

Back by popular demand is the Unconference topics chosen by the attendees and discussed in an informal setting. No PowerPoint presentations allowed! The Unconference will take place Tuesday and Wednesday throughout the conference.

Additionally, during the conference, the Global Education Program will offer its 2-day course, Certificate of Awareness. This 2-day, high-level program of MES/MOM Business Functions courses intended for executives, manufacturing/operations and IT personnel and sales professionals. Register Today! Special Offer for Orlando attendees: Attend the Global Education Program and receive a discounted rate to attend the conference 15 percent the regular conference rate.

What do you see when you look at your Operations clutter? Chaos? Or opportunity? Whether "the cloud" you live in is Corporate Information Technology or the fog of your plant's day-to-day Operations, the MESA community delivers the best forum in the industry for you to move your business forward.

Hear keynote speaker, Michael McMillan, author of Pink Bat: Turning Problems into Solutions challenge you to turn your thinking upside down and see your problems as solutions. In addition, Chris Gaffney, Product Supply System-Strategy
Senior Vice President from Coca-Cola Refreshments, will lead the business keynote presentation and talk about end-to-end business processes, touching supply chain and manufacturing operations.

For more information on the 2011 North America Conference, visit conference.mesa.org/en/.