As Downturn Takes Toll, Contract Manufacturers Chart New Business Roadmaps: Page 2 of 2

As Downturn Takes Toll, Contract Manufacturers Chart New Business Roadmaps

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energy, medical, marine, biotechnology and pharmaceuticals, mechanical assembly, subassembly and test, automotive accessories, agriculture, aerospace, apparel and textiles.

Respondents are looking at a variety of strategies to acquire new customers in 2009: 24 percent of respondents plan to increase their Web presence, 19 percent intend to enter new markets, 16 percent will attend more trade shows, 12 percent are retaining a sales representative or broker, 8 percent are expanding their outside sales staff, and another 5 percent stated they were expanding their inside sales team. 17 percent were not employing any of the tactics above.

MFG.com
www.MFG.com

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