Overcoming Manufacturing's Negative Image

March 13, 2018
Vision 2025, a new report from PMMI Business Intelligence, reveals winning strategies CPGs are employing to land the right employees.

One of the most frequently heard comments from potential or current new hires is a lack of clearly defined career path options in manufacturing. Some consumer packaged goods manufacturers (CPGs) are exposing new hires to senior employees in a variety of positions to illustrate career possibilities, and present a big-picture approach to understanding strategic and tactical aspects of the organization.

Interviews with 50 CPGs and OEMs highlighted a range of workforce issues in Vision 2025, a new report from PMMI Business Intelligence, as well as some ideas for solutions.

Some CPGs reported changing how they onboard new employees, splitting up cohorts and letting each develop their own individual paths. They are also working diligently to engage their employees and make jobs more interesting. Fostering growth through recognition has become more important to attract and retain Millennials. And benefit packages for new hires might require a different structure with flexible work schedules and paid time off.

Rural manufacturing locations, in particular, that used to feed off local populations, are struggling to attract interested candidates.

In addition to workforce issues, Vision 2025 addresses changing consumer behaviors, e-commerce, automation and collaboration between CPGs and OEMs.

For more insights, download the free 20-page report from PMMI Business Intelligence, Vision 2020.

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