HomeJames Robbins and Sunny WebbHomeMass-Customization for Differentiated ProductsAs demand for more tailored products grows, industrial product manufacturers could find a solution in the mass-customization facilitated by 3D printing.HomeRethinking Industrial Manufacturing Through 3D PrintingAs prospects grow for 3D printing technology advancing into the business world, so does anticipation about how it might help product manufacturers increase their competitive capabilities. Manufacturers should start thinking now about how best to apply it to specific situations.