Building on increasing global interest in the wind-based energy sources, the organization responsible for the large-scale industrial tradeshow Hannover Messe, held each year in Hannover, Germany, is for the first time organizing an event in Canada.
Through its U.S. subsidiary, Hannover Fairs USA, Deutsche Messe AG has established the Canadian Wind Energy Conference Partnership with the Canadian Wind Energy Association (CanWEA). This group will organize the CanWEA Annual Conference and Exhibition, which is Canada’s biggest wind-energy event, with 200 exhibitors and approximately 2,000 visitors.
Wind power is key renewable-energy technology, especially in Europe, and Deutsche Messe has staged some innovative events for professionals interested in it. In April, “The Wind Show” portion of Hannover Messe marked the first time that offshore technologies and services their own dedicated display. The Offshore Theme Park covered all facets of offshore wind generation, from financing and planning through to project realization, grid connection and maintenance.
Canada currently has 7,000 megawatts of installed wind-power capacity, and new projects will contribute an additional 1,500 megawatts annually in the coming years. The CanWEA Annual Conference and Exhibition, now in its 13th year, promotes public discussion about policy, communications and business development in the Canadian wind-energy market. The next event is scheduled for October 27-29, 2014 at the Palais des Congrès de Montréal in Montreal, Québec.
“Deutsche Messe has a phenomenal track record over many years in producing wind energy conferences and exhibitions,” said Robert Hornung, president of the Canadian Wind Energy Association. “Partnering with such a well-established trade event management organization allows us to enhance the scope and diversity of conference exhibitors and delegates, and increase our reach internationally.”
Dr. Andreas Gruchow, a member of the managing board of Deutsche Messe AG, said “the new cooperation in Canada is a perfect match for our activities,” which include a range of energy-related events in Brazil, the U.S. and Turkey.