Surgere To Become an Associate Sponsor of Rahal Letterman Lanigan Racing's Sports Car Program

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Rahal Letterman Lanigan Racing (RLL) announced today that Surgere, a leading company in IoT supply chain visibility, has become a technical partner of the team’s sports car program in the International Motor Sports Association (IMSA). In 2022, BMW M Team RLL is fielding a full-time entry in the new Grand Touring Daytona (GTD) Pro class of IMSA. 

“Particularly in this day and age, it’s even more critical for companies to know where their inventory is every second of the day in order to guarantee on-time deliveries and Surgere provides that integral service,” said Bobby Rahal, co-owner of Rahal Letterman Lanigan Racing with David Letterman and Michael Lanigan. “They have dipped their toe in motorsports before but came to us wanting to restart their relationship in the industry and the companies involved in motorsports. I’m very pleased to have them on-board and look forward to helping them grow their business opportunities with RLL and other team partners.” 

Motorsports has been an integral part of Surgere since its inception. The company recognizes that supply chain is everywhere, even on the track. With wins and losses decided in fractions of seconds, there is no time to waste. The ability to monitor and capture real-time performance and convert that data into a winning strategy is every race team’s wish. Surgere works across many of the largest automotive OEMS, Tier 1 and Tier 2 suppliers and shares a passion for automotive innovation, excellence, and the love of driving. 

“We are proud and excited to be a part of the Rahal Letterman Lanigan Racing team,” said Michael Wappler, vice president of the motorsports division for Surgere. “The ability to understand the miles and wear and tear of parts in real-time saves dollars and drives performance. We look forward to working with the team in providing the data and knowledge needed that will improve efficiency and reduce unnecessary costs, creating a winning formula for success.

“Surgere’s patented software and certified hardware helps race teams gain visibility into part genealogy: monitoring authenticity, mileage, usage, or consumption per part for race regulations. Our formal move into motorsports will help improve efficiency and reduce costs for racing teams. Whether you are racing in Indy, IMSA, or Formula One, our 99.9% data accuracy will improve the chances for success and profit.”

The 2022 IMSA WeatherTech Sports Car Championship season resumes with the Acura Grand Prix of Long Beach on April 9. For more information about the series or team, visit www.rahal.com and www.imsa.com.

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