CIMdata, Inc. is pleased to announce that Mark Johnson, Executive Technical Leader, Ford Motor Company, will make a keynote presentation at PLM Road Map 2012 , which will take place at The Inn at St. John's, outside of Detroit, on October 2 and 3. The keynote line-up also includes presentations by automotive expert Dr. David E. Cole, Georgia Institute of Technology's Professor Dimitri Mavris, Dana's Frank Popielas, EADS' Tristan Gegaden, and CAD Software Entrepreneur, Jon Hirschtick.
As today's cars increase exponentially in complexity with diverse product features enabled by global engineering and flexible manufacturing, PLM solutions are being stretched in ways never originally envisioned when most were created in the 1980s and '90s. These solutions are expected to simultaneously accommodate both expert and casual users and bring them together in collaborative global teams. They must manage the "whats" of product development (e.g., 3D models, BOM, BOP), as well as managing the "whys" of design decisions, in an environment where the functional product representation has become as important as the physical. The complexity of part and feature/function requirements, verification, and effectivity suggest why relationships across hardware, software, electrical, and electronic systems must be enabled and configuration managed.
In his keynote presentation, "Rethinking PLM in a Systems Engineering World," Mark Johnson will explore some of those challenges and show how PLM solutions must adapt and evolve to meet the needs of ever increasing systems engineering complexity.
PLM Road Map 2012 is the must-attend event for industry executives and PLM practitioners globally - providing independent education and a collaborative networking environment where ideas, trends, experiences, and relationships critical to the industry germinate and take root. It is a strategic conference focused on how companies are successfully employing PLM strategies and enabling solutions to meet challenging product development, manufacturing, and deployment issues. PLM Road Map 2012 is a two-day event that will challenge attendees to shift their current thinking to a new level in a series of presentations focusing on the global transformation of product development and innovation processes.
For more information on PLM Road Map 2012 visit our website at
http://plmforesight.cimdata.com/index.cfm?content=include_conference12.cfm